Blog

Housing must up its game, and custom build offers the opportunity
Ed's BlogUncategorized 19 Apr 2017
I’ve been around for a few decades now in the housing market, and I’m flabbergasted at the cost of bricks and mortar – especially when salaries have failed to match […]
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Chris Brown reflects on changing behaviour to meet the demands of the Custom Build customer
Guest Blog 18 Apr 2017
I’ve been spending time with our prospective Custom Build customers, our marketing and sales team and our Home Manufacturer partners this week at Heartlands in Cornwall. And it’s been fascinating! […]
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We need to review what custom build really means, says BuildStore CEO Raymond Connor
Guest Blog 29 Mar 2017
Within our industry, custom build has been the buzzword over the past 12 months. But realistically, not a great deal has happened over the last year. This was down to […]
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What’s in a name? Next steps for custom build to go mainstream
Ed's Blog 28 Mar 2017
What’s in a name? Well for custom build, quite a lot if you want the buying public to buy into the build route. After all, how can we expect consumers […]
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Custom build homes, future-proofing and the long game for consumers
Ed's Blog 22 Feb 2017
In the introduction to the Housing White Paper, Theresa May struck a note about housing that rings true. More than just a home, a house offers people “the security they […]
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Chris Brown discusses the steps the custom sector must make to capitalise on the Housing White Paper
Guest Blog 15 Feb 2017
The government’s Housing White Paper seems to have firmly grasped the need to complement the speculative market sale approach to house building with alternative supply models. It also seems to […]
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Simon McWhirter discusses HAB Housing’s marketing mix and the importance of visualising custom build for the consumer
Guest Blog 25 Jan 2017
At HAB Housing, market positioning and target marketing are a key part of our approach. As with all residential developments, the rate of sales on a scheme is crucial – […]
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The government is listening, but housing is no quick-win, especially post Brexit
Ed's Blog 24 Jan 2017
I’m writing this blog at the end of January, as I was holding off in the hope that the Housing White Paper would be published before the end of the […]
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Michael Holmes discusses NaCSBA’s achievements in 2016
Guest Blog 19 Dec 2016
Much has taken place over the course of 2016, led by the National Custom and Self Build Association (NaCSBA), which has had a hugely positive impact on the growth of […]
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We need completed custom homes sites to inspire would-be builders
Ed's Blog 14 Dec 2016
Welcome to the last newsletter of 2016, and it’s been a great year for custom build. Momentum in the sector is building noticeably, not least thanks to the traction provided […]
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